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To build or buy? 2019 mobile marketing buyer's guide

To build or buy? 2019 mobile marketing buyer’s guide

The mobile app market smashed through the $150 billion mark and has only grown in size and scope since. It’s no longer enough for brands to just “build an app” — they need to master mobile marketing.   By building customer relationships through mobile messaging and 1:1 customer engagement across channels, brands can ensure that their strategy delivers long-term value and ROI. However, the…

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